Fashion label best known in the early 1970s for moody, nostalgic clothes and accessories in shades of brown, plum, gray, and pink. It was established 1963 by Barbara Hulanicki as a mail-order business; in 1973 it moved to the former premises of Derry and Toms, an Art Deco department store in Kensington, London. The business closed later in the 1970s.
A major retrospective exhibition was held in Newcastle-upon-Tyne 1993, coinciding with the revival of 1970s fashion.